| dc.contributor.advisor | Škodová Parmová, Dagmar | |
| dc.contributor.author | Lohoňková, Eva | |
| dc.date.accessioned | 2021-11-22T12:36:38Z | |
| dc.date.available | 2021-11-22T12:36:38Z | |
| dc.date.issued | 2010 | |
| dc.date.submitted | 2010-05-14 | |
| dc.identifier.uri | https://dspace.jcu.cz/handle/20.500.14390/4762 | |
| dc.description.abstract | Bakalářská práce je zaměřena na analýzu konkurenceschopnosti vybraného podniku, kterým je stavební společnost Edikt a.s. Konkurenceschopnost této společnosti byla posuzována za pomoci analýz vnitřního a vnějšího prostředí. Společnosti byly navrženy změny, které povedou ke zlepšení pozice na trhu. | cze |
| dc.format | 75 s., 5 s. obr. příloh. | |
| dc.format | 75 s., 5 s. obr. příloh. | |
| dc.language.iso | cze | |
| dc.publisher | Jihočeská univerzita | cze |
| dc.rights | Bez omezení | |
| dc.subject | konkurenceschopnost | cze |
| dc.subject | strategické řízení | cze |
| dc.subject | strategie | cze |
| dc.subject | strategická analáza | cze |
| dc.subject | stavebnictví | cze |
| dc.subject | trh | cze |
| dc.subject | competetive strength | eng |
| dc.subject | strategic management | eng |
| dc.subject | strategy | eng |
| dc.subject | strategic analysis | eng |
| dc.subject | building industries | eng |
| dc.subject | market | eng |
| dc.title | Analýza konkurenceschopnosti vybraného podniku | cze |
| dc.title.alternative | The competetive strength analysis of selected company | eng |
| dc.type | bakalářská práce | cze |
| dc.identifier.stag | 15254 | |
| dc.description.abstract-translated | The aim of this thesis was to evaluate the competitive strength of the Edikt, a.s. company in the Czech market. Edikt, a.s. is a building company focusing on comprehensive deliveries of traffic and civil engineering projects. Methods of strategic management were used to achieve this objective and changes were suggested that could increase its competitive strength. Different types of analysis were used in work, namely both the analyses of internal and external environment.Based on the executed analysis it was then recommended to the Edikt, a.s. company to develop a long-term strategy and set short-term goals pursuant to this strategy. | eng |
| dc.date.accepted | 2010-06-04 | |
| dc.description.department | Ekonomická fakulta | cze |
| dc.thesis.degree-discipline | Obchodní podnikání | cze |
| dc.thesis.degree-grantor | Jihočeská univerzita. Ekonomická fakulta | cze |
| dc.thesis.degree-name | Bc. | |
| dc.thesis.degree-program | Ekonomika a management | cze |
| dc.description.grade | Dokončená práce s úspěšnou obhajobou | cze |
